https://insideainews.com/tag/b2b/ Illuminating AI's Frontiers: Your Go-To News Destination. Tue, 02 Apr 2024 21:16:45 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.1 https://insideainews.com/wp-content/uploads/2024/06/iain-favicon.png https://insideainews.com/tag/b2b/ 32 32 136462205 https://insideainews.com/2024/04/03/how-solving-the-big-data-problem-can-fix-b2b-ecommerce/ https://insideainews.com/2024/04/03/how-solving-the-big-data-problem-can-fix-b2b-ecommerce/#respond Wed, 03 Apr 2024 10:00:00 +0000 https://insidebigdata.com/?p=35085 In this contributed article, Jonathan Taylor, CTO of Zoovu, highlights how many B2B executives believe ecommerce is broken in their organizations due to data quality issues. To address these challenges, leaders should focus on three strategies: prioritize data hygiene, leverage zero-party data for personalized customer experiences, and apply AI cautiously to ensure the delivery of accurate and trustworthy product recommendations. ]]> https://insideainews.com/2024/04/03/how-solving-the-big-data-problem-can-fix-b2b-ecommerce/feed/ 0 35085